New Scranton Local Portal is Online!

What’s the one thing that businesses and professionals know? Their business. What’s the one thing many of them have a hard time with? Advertising. What do they do about it? Follow the leader — right off a cliff!

It’s the ones that are spending big bucks on Yellow Pages ads, broadcast media spots, classified and display ads in print media and all the other questionable possibilities (billboards? bench ads?) that are hurting. Every month, they shell out all this money, and for what? Non-verifiable ROI. They lament, “50% of my ad budget is wasted. I just don’t know which 50%!

Take equipment rental services: none of them show up in the search engines on the first page of the search results for Scranton. The Scranton Portal fixes that. Along with support from blogs like this and social networking pages that point to the business, this portal itself ranks highly for the Scranton market. Even better, there is a “placeholder” page for a local Scranton equipment rental service that is ready for a new owner.

Go to the Scranton Portal and see why this is the way to go for businesses, professionals and local traffic that’s laser-targeted at the specific types of firms there.

The Best Scranton Restaurants — Ipanema Grille: Churrascaria Brazilian Steak House

This restaurant is more than just a mouthful to say (especially if you’ve had a Caiprinha or some Sangria before saying it). I dined here for the first time last summer with an old friend. Okay, we’re both old! Anyway, I was pleasantly surprised to find this quality of restaurant so close to home, here in North Scranton. Between then and now, the management has changed hands, but the quality, service and food have remained excellent. The old owner still comes in for meals, too.

Naturally, given my business interests, I was poking around online, looking for their website. It took some doing, but I found it. The site is so new, it hasn’t been well indexed in Google yet. Plus, there were a few “difficulties” regarding the SEO for the landing page. I dropped by the other day and spoke to the owner’s son. I asked him if he had any new customers tell him that they found the restaurant from the website. A quick peek on his laptop showed that the restaurant’s site wasn’t exactly in the Witness Protection Program, but it was uncomfortably close.

I showed him a sample of what an effective landing page could look like, both as a portal or “front door” for the main site and all the behind-the-scenes things that can be done in the <head> portion of the HTML code. He was curious as to what results I could show him. Well, this blog post is one example. The Front Door page that promotes Ipanema Grille is another.

I’ll be dropping by for lunch — probably the “X Tudo” a.k.a “The Everything Burger”” and will casually ask him how his site is showing up under

Brazilian restaurant Scranton

Gee, I wonder what he might see there…

If you want to find the site easily yourself, click this link: A Brazilian Restaurant in Scranton and check out the story on Rodizio. Think hibachi chef with a Brasilian flavor and presentation. Then turn your flipper to green and load up your plate! Don’t know what that means? Go to the site and find out!

From Clueless Newbie to Money Making Business Websites in Scranton and Worldwide!

When I began this blog as an experiment, I was struggling with an outdated machine and a dialup connection here in lovely, historic Scranton, PA. My, how things have changed! With a bit of business planning and using my main strength, I’ve gone from puzzled and primitive to profitable and pre-eminent. By researching and presenting (ghostwriting) how-to information for Direct Response Internet Marketers, I’ve learned a ton! I can tell you all about the things you need to do here in Scranton to drive prospects to business websites and give them a call-to-action Don Corleone would be proud of (“I’m gonna make ’em an offer they don’t refuse!”)

I’ve made enough money working online to pay my bills, upgrade my computer, get a cable connection to the Internet, make extended visits to my family who are out of state and even spring for custom-made T-shirts:

Local Scranton Money Making Business Websites

In January of this year, I was inspired by a fellow marketer to take what I know “local! He suggested that I show local Scranton business owners how to use the same methods that we use to drive traffic to local business websites and help the owners make money with their online presence. Now, for you local business owners that think you’ll need to set up some kind of online store to make money from your websites — think again! Unless you’re already doing some kind of mail order or catalog sales, it’s probably a really BAD idea to start doing it without knowing what you’re doing from experience (or without hiring a knowledgeable manager and staff devoted to this way of doing business).

Instead, you can use websites to drive customer traffic to your place of business, keep in touch with your current customer base and prospects, send out newsletters and emails that your viewers actually want (no SPAM) and offer coupons and discounts that will pull people into your place of business on its slowest day, turning it into your busiest day of the week!

For those businesses that already have competition in the Search Engines for Scranton, PA listings, there are certain “secret” practices that Direct Response Internet Marketers use to crush their competition and grind them into the dirt. They’re legal, ethical, moral and work like a charm! By using these same methods, just about any local brick-and-mortar business can dominate the first page of the Search Engine Results Pages (SERP’s) and either push their competition off the top spot or dilute their presence immensely.

If this is interesting to you, take a look at Go immediately to: and discover how a guy with a computer, a ton of research and hard knocks can put you at the top of your niche, not only in Scranton, PA, but worldwide!